How to write reports and proposals

Summary: "The importance of clear and concise communication is paramount in business relations. The fourth edition of How to Write Reports andProposals continues to provide pointers for anyone who needs to impress, convince, or persuade colleagues or clients. It explains how to improve writing skills, think constructively before writing, and use clear and distinctive language. It also includes new guidance on deciding what to include and emphasize in a report and how to write succinctly in an impactful manner across a variety of mediums"--

Record details

ISBN: 9780749475734
ISBN: 0749475730
Physical Description: print
xii, 141 pages ; 22 cm.
Edition: Fourth edition.
Publisher: London ; Kogan Page, 2016.

Content descriptions

Formatted Contents Note:

Machine generated contents note: 1. What makes good business writing? -- hazards of communication -- Pitfalls: serious, and very serious -- Why have a report? -- Readers' expectations -- Readers' perspective -- Powerful habits -- Earning a reading -- Inappropriate standard documents -- Clear intention -- Achieving absolute clarity -- rewards of excellence -- significant opportunity -- 2. Creating a good report -- Defining the report -- Setting clear objectives -- sound structure -- First, the beginning -- middle -- end -- After the end -- 3. Preparing to write -- Why this report? -- Research prior to preparation -- systematic approach -- Shaking off old habits -- 4. power of language -- Cultivating an appropriate writing style -- Readers' expectations -- Readers' dislikes -- writer's approach -- Use of language -- Making language work for you -- Careful selection of language -- Mistakes to avoid -- Following the rules -- Style -- Technological dilution -- 5. Making numbers clear -- nature of numbers and number `blindness' -- Action to avoid number blindness -- Methods of presenting numbers clearly -- contribution of language -- 6. Making proposals persuasive -- cumulative process -- key stage -- Persuasive technique -- don'ts -- dos -- Quotations versus proposals -- Choice of format -- Timing -- Proposal content -- Checklist -- Covering letters -- presentation of proposals -- Earn attention -- 7. contribution of layout and presentation -- How the pages look -- Graphic emphasis -- exhibits -- Other options for inclusion -- Overall packaging.