Marketing your retail shop in the internet age

Negen, Bob 1956- (Author). Negen, Susan, 1964- (Added Author).

Summary: What retail store owners are saying about Marketing Your Retail Store in the Internet Age. ''My family has been in the flower business for 126 years and I thought I had seen or heard it all. Marketing Your Retail Store in the Internet Age changed that.

Record details

ISBN: 9780470085943 (electronic bk. : Adobe Reader)
ISBN: 0470085940 (electronic bk. : Adobe Reader)
Physical Description: electronic resource
remote
1 online resource (ix, 246 p.) : ill.
Publisher: Hoboken, NJ : J. Wiley & Sons, c2007.